Brand Aid
2012 is the year to strengthen your brand through video production! What is a brand in marketing terms? A name, term, design, symbol, or any other feature that identifies one seller’s good or service...
View ArticleThe Influence of Typography
Sal Sciarrino – Graphic Designer Design is not just color and layout; it takes a well-written and presented message combined with effective imagery to create a powerful design. Typography can often...
View ArticleBest Holiday Commercials: Stream Companies’ Nice List
Well, Christmas is soon upon us, and Hanukkah is already here! This year Stream Companies would like to share some of our favorite winter and holiday television commercials! Graphic designer, Mike...
View ArticleWorst Holiday Commercials: Stream Companies’ Naughty List
We shared our favorites…and here are the television spots we just can’t stand! First up – every Lexus commercial during the holidays. Everyone at Stream just LOVES these spots.The jingle sure is...
View ArticleTime Is On My Side
To start off the new year right, this is the perfect opportunity to make sure you’re getting the most out of your work day. When you’re working in sales, there are constant tasks and challenges. It’s...
View ArticleVersus: Pro Tumblr
Since 2007, Tumblr has been rocking the world of online media. After all, with over 15 billion posts by its 40+ million bloggers, it has earned the right to brag. It’s served as a mecca for internet...
View ArticleStream Companies Wins 8 AVA Awards!
Award season is in full swing—and Stream Companies has brought home an impressive 8 AVA Awards for 2011! The AVA Awards is a global competition that recognizes outstanding achievements by creative...
View ArticleDon’t Wait Until It’s Too Late!
2012 is well underway, and if you haven’t made the switch to narrowbanding, this is the opportune time to do it. Under the new FCC law, businesses and organizations have until December 31st, 2012 to...
View ArticlePre-Super Bowl Ads? Flagged for False Start
Super Bowl XLVI has come and gone, but the employees of Stream Companies are still buzzing about this year’s ads. Director of Production, Greg Press, and I have some pretty opposing views on the early...
View ArticleMobile and on the Move
Having a mobile website presence is fast becoming a priority for any business interested in expanding their digital footprint. Consider the following statistics to validate this growing phenomenon: ·...
View ArticlePPC Is A Game Of Inches
Most New Year’s resolutions are focused on bettering yourself and those around you – volunteer once a month at a soup kitchen, lose 15 pounds before the summer, finally quit smoking. PPC, like golf, is...
View ArticleSeeing is Believing: The Science of Understanding Color Usage in Advertising
Have you ever seen an advertisement that has really caught your attention for a product, which may be completely insignificant to you? Have you wondered what is it about this product or seen a product...
View ArticleWhat You Need To Know About Choosing Your PPC Budgets
One of the most common questions when starting a Google pay-per-click account is, “How much should I spend?” Many people do not have a clue when it comes to determining the amount that should be...
View ArticleWhere Have You Gone, Don Draper? Advertising’s New Frontier and Humor’s...
In this age of new media, advertising is basically everywhere. Unless you’re devoutly Amish—which I suspect you aren’t, since you’re reading this—your brain is relentlessly subjected to a virtual...
View ArticlePoll: Super Bowl 50’s MVD (Most Valuable Dealer) Award
Super Bowl 50 is over and Peyton Manning’s Broncos were victorious, but who was the automotive advertising champion this year? Check out the ads below and vote for which one you think should be this...
View ArticleOptimal Mobile Optimization with HTML5 and CSS3
Technology is changing at a rapid pace. You know that. So, don’t get stuck in a catch-up game. Stay ahead of the pack and use the new technology to your advantage. Take, for example, the use of...
View ArticleAre You Part of the “Wait and See”?
The global economy is confused. There is wide spread skepticism that leaders have the judgment and will to implement sound policies at home and abroad. Companies are waiting to hire. Consumers are...
View ArticleThe Evolution of Media Buying in 2012
With budgets becoming tighter and tighter in Broadcast, Radio, and Cable, perhaps it’s time to take a closer look at what is really going on. And with the upcoming political year, especially in a top...
View Article10 Ways to Increase Productivity
Becoming complacent is sometimes a much easier option than tackling things head on. But at Stream Companies, we avoid that nasty trap. Here are a few pointers that our Sales team follows in order to...
View ArticleThe Influence of Typography
Sal Sciarrino – Graphic Designer Design is not just color and layout; it takes a well-written and presented message combined with effective imagery to create a powerful design. Typography can often...
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